The Product/website: Amazon.com What good and/or service does the organization offer? What consumer need does the product solve? What promotional mix, channels of distribution, and pricing strategies are being used by the organization? What competitive advantage does the marketing strategy
Capstone Project
The Product/website: Amazon.com What good and/or service does the organization offer? What consumer need does the product solve? What promotional mix, channels of distribution, and pricing strategies are being used by the organization? What competitive advantage does the marketing strategy
Capstone Project
Assignment Instructions THE QUESTION, THEORY, AND SURVEY INSTRUMENT SELECTION Preparation In this assignment, you will write a narrowly focused research or program evaluation question that is focused on your topic, has measurable variables, and addresses diversity, equity, or inclusion issues.
Capstone Project
Assignment Instructions THE QUESTION, THEORY, AND SURVEY INSTRUMENT SELECTION Preparation In this assignment, you will write a narrowly focused research or program evaluation question that is focused on your topic, has measurable variables, and addresses diversity, equity, or inclusion issues.