BUS 100 – WEEK 6, 7 & 8 DISCUSSION QUESTONS

**** WEEK 6 DISCUSSION QUESTION *****
In the discussion thread, comment on whether or not you think celebrity endorsements are an effective marketing tool and why.
*****  WEEK 7 DISCUSSION QUESTION *******
Think about your last trip to your favorite store.  Recall something that caught your eye—the front entrance from the street, a display rack inside, a sign on the wall, etc. Provide a summary of the following:

1. What products are offered by the store you previously visited and why do you like shopping there?
2. What decisions did the store make regarding one or more of the 4 P’s of marketing (product, place, promotion, or price)?
3. How do the 4 P’s work together to keep you coming back again and again?

****** WEEK 8 DISCUSSION QUESTION *****
Find an article discussing the key characteristics of a successful manager. Post a link to the article in the discussion thread and provide a summary of the following:

1. What is the role and background of the author of the article?
2. What are the key characteristics of a successful manager detailed in the article?
3. What are your thoughts on these characteristics?